A coupon in Zoho Billing is a discount mechanism that reduces the amount a customer is charged on their subscription or invoice. Coupons are identified by a unique code that customers enter at checkout or that sales teams apply manually to a subscription. The discount can be a fixed monetary amount, a percentage of the plan price, or a combination applied over a specific duration.
Admins create coupons in the Zoho Billing settings, specifying the discount type (percentage or flat), the discount amount, the duration (once, for a number of months, or forever), and any restrictions such as which plans or products the coupon applies to or a maximum redemption count. Once created, coupons can be applied to new or existing subscriptions.
Coupons are used in promotions, partner channel programmes, sales negotiations, and customer retention efforts. For example, a customer who calls to cancel might be offered a 20% discount coupon for the next 3 months to encourage them to stay. Zoho Billing tracks coupon usage and the revenue discounted against each coupon, giving visibility into the cost of promotional pricing decisions.
Zoho Billing typically allows one coupon per subscription at a time. If you apply a new coupon to a subscription that already has one, the existing coupon is usually replaced by the new one. Check your Zoho Billing configuration for the specific stacking rules, as behaviour can vary depending on the version and settings of your account.
Only if the coupon is set to apply forever. If the coupon duration is set to “once” or to a specific number of months, the discount applies only for those billing cycles and then expires automatically. The customer’s next invoice after the coupon period ends reflects the full plan price without the discount.
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