A segment condition in Zoho Campaigns is a filter rule that determines which contacts qualify for inclusion in a dynamic segment. Each condition evaluates a contact property or behaviour against a value using operators like equals, contains, greater than, or within the last X days.
Multiple conditions can be combined with AND logic (contact must meet all conditions) or OR logic (contact must meet at least one). For example, segment contacts who are (Industry = Manufacturing) AND (opened any email in the last 60 days) AND (not tagged as Customer) to identify active manufacturing prospects who have not yet converted.
Conditions can be based on contact fields (name, email, city, custom fields), campaign engagement (opened, clicked, bounced), subscription status, CRM data (if integrated), or date-based triggers (subscribed in the last X days). The combination of field and behaviour conditions enables highly precise audience targeting.
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