{"id":140,"date":"2026-03-16T18:59:40","date_gmt":"2026-03-16T18:59:40","guid":{"rendered":"https:\/\/aaxonix.com\/resources\/?p=140"},"modified":"2026-03-30T06:11:48","modified_gmt":"2026-03-30T06:11:48","slug":"zoho-crm-complete-setup-guide","status":"publish","type":"post","link":"https:\/\/aaxonix.com\/resources\/zoho-crm-complete-setup-guide\/","title":{"rendered":"Zoho CRM Complete Setup Guide: From Zero to First Deal Closed"},"content":{"rendered":"<style>\n.ax-tip{background:#EFF6FF;border-left:4px solid #2563EB;padding:16px 20px;margin:28px 0;border-radius:0 8px 8px 0;font-size:.97em;line-height:1.6}\n.ax-warn{background:#FFF7ED;border-left:4px solid #E8650A;padding:16px 20px;margin:28px 0;border-radius:0 8px 8px 0;font-size:.97em;line-height:1.6}\n.ax-note{background:#F0FDF4;border-left:4px solid #16A34A;padding:16px 20px;margin:28px 0;border-radius:0 8px 8px 0;font-size:.97em;line-height:1.6}\n.ax-key{background:#F5F3FF;border-left:4px solid #7C3AED;padding:16px 20px;margin:28px 0;border-radius:0 8px 8px 0;font-size:.97em;line-height:1.6}\n.ax-table{width:100%;border-collapse:collapse;margin:28px 0;font-size:.94em}\n.ax-table th{background:#0A1628;color:#fff;padding:12px 14px;text-align:left;font-weight:600}\n.ax-table td{padding:11px 14px;border-bottom:1px solid #E5E7EB}\n.ax-table tr:nth-child(even) td{background:#F9FAFB}\n.ax-step{display:flex;gap:16px;margin:18px 0;align-items:flex-start}\n.ax-step-n{background:#2563EB;color:#fff;border-radius:50%;min-width:34px;height:34px;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:1em;flex-shrink:0;margin-top:2px}\n.ax-step-body{flex:1}\n.ax-step-body strong{display:block;margin-bottom:4px;font-size:1em;color:#0A1628}\n.ax-facts{background:#0A1628;color:#fff;border-radius:12px;padding:28px 32px;margin:32px 0}\n.ax-facts h3{color:#E8650A;margin:0 0 16px;font-size:1.1em}\n.ax-facts ul{margin:0;padding-left:20px}\n.ax-facts li{margin-bottom:8px;line-height:1.6}\n.ax-verdict{background:#F0FDF4;border:1.5px solid #BBF7D0;border-radius:10px;padding:20px 24px;margin:28px 0}\n.ax-verdict strong{color:#15803D;display:block;margin-bottom:6px;font-size:1.05em}\n.ax-label{background:#EFF6FF;color:#2563EB;border-radius:4px;padding:2px 9px;font-size:.82em;font-weight:600;display:inline-block;margin-bottom:8px;text-transform:uppercase;letter-spacing:.04em}\n<\/style>\n<div class=\"sp-toc-wrap\"><nav class=\"sp-blog-toc\" id=\"spBlogToc\" style=\"display:none\">\n  <h4>\n    <svg width=\"14\" height=\"14\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><line x1=\"8\" y1=\"6\" x2=\"21\" y2=\"6\"\/><line x1=\"8\" y1=\"12\" x2=\"21\" y2=\"12\"\/><line x1=\"8\" y1=\"18\" x2=\"21\" y2=\"18\"\/><line x1=\"3\" y1=\"6\" x2=\"3.01\" y2=\"6\"\/><line x1=\"3\" y1=\"12\" x2=\"3.01\" y2=\"12\"\/><line x1=\"3\" y1=\"18\" x2=\"3.01\" y2=\"18\"\/><\/svg>\n    On this page\n  <\/h4>\n  <ol class=\"sp-toc-list\" id=\"spTocList\"><\/ol>\n<\/nav><\/div>\n\n<script type=\"application\/ld+json\">\n{\"@context\":\"https:\/\/schema.org\",\"@type\":\"BlogPosting\",\"headline\":\"<a href=\"https:\/\/aaxonix.com\/products\/zoho-crm\/\" class=\"sp-content-link\">Zoho CRM platform overview<\/a> Complete Setup Guide: From Zero to First Deal Closed\",\"description\":\"Step-by-step Zoho CRM setup guide for Indian businesses: account configuration, pipeline setup, <a href=\"https:\/\/aaxonix.com\/resources\/zoho-crm-automation-guide\/\" class=\"sp-content-link\">Zoho CRM workflow automation<\/a>, email integration, and closing your first deal.\",\"author\":{\"@type\":\"Organization\",\"name\":\"Aaxonix\"},\"publisher\":{\"@type\":\"Organization\",\"name\":\"Aaxonix\",\"url\":\"https:\/\/aaxonix.com\"},\"datePublished\":\"2026-03-17\",\"url\":\"https:\/\/aaxonix.com\/resources\/zoho-crm-complete-setup-guide\"}\n<\/script>\n\n<p>This is a complete, practical <a href=\"https:\/\/www.zoho.com\/crm\/\" rel=\"noopener noreferrer\" target=\"_blank\">Zoho CRM<\/a> setup guide for Indian businesses starting from scratch. By the end of this guide, your CRM will be configured to capture leads from your website, assign them to your sales team, track deals through your pipeline, and help you close your first deal, all in Zoho. No theory, just steps.<\/p>\n<figure style=\"margin:36px 0;text-align:center;line-height:0;\"><img decoding=\"async\" src=\"https:\/\/aaxonix.com\/resources\/wp-content\/uploads\/2026\/03\/inline_140_1.jpg\" alt=\"Zoho CRM complete setup guide India\" style=\"width:100%;max-width:820px;height:auto;border-radius:10px;box-shadow:0 4px 20px rgba(10,22,40,.13);\" loading=\"lazy\" \/><\/figure>\n\n\n<div class=\"ax-key\"><strong>Estimated setup time:<\/strong> 4-8 hours for a basic configuration covering a 3-10 person sales team. Add 4-6 hours for advanced automation and integrations.<\/div>\n\n<h2>Step 1: Account and Organisation Setup<\/h2>\n\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">1<\/div>\n  <div class=\"ax-step-body\"><strong>Sign Up and Verify<\/strong> Go to zoho.com\/crm and sign up with your work email. Verify your email. Sign in to the CRM dashboard. You are in the default &#8220;Free&#8221; or &#8220;Trial&#8221; plan, you can configure and test everything before subscribing.<\/div>\n<\/div>\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">2<\/div>\n  <div class=\"ax-step-body\"><strong>Company Profile<\/strong> Go to Settings > Company Details. Enter: Company Name, Registered Address, Time Zone (Asia\/Kolkata), Currency (INR), Phone, and upload your logo. This information appears in all email communications from CRM.<\/div>\n<\/div>\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">3<\/div>\n  <div class=\"ax-step-body\"><strong>Add Team Members<\/strong> Go to Settings > Users and Roles. Click &#8220;Add User.&#8221; Enter their name and work email. Assign a role: Administrator, Standard, or custom role. They will receive an email invitation to set up their Zoho CRM account.<\/div>\n<\/div>\n\n\n<figure style=\"margin:36px 0;text-align:center;line-height:0;\"><img decoding=\"async\" src=\"https:\/\/aaxonix.com\/resources\/wp-content\/uploads\/2026\/03\/inline_140_2.jpg\" alt=\"CRM sales pipeline configuration\" style=\"width:100%;max-width:820px;height:auto;border-radius:10px;box-shadow:0 4px 20px rgba(10,22,40,.13);\" loading=\"lazy\" \/><\/figure>\n<h2>Step 2: Configure Your Sales Pipeline<\/h2>\n<p>The pipeline is the heart of your CRM. Define the stages your deals move through from first contact to closed.<\/p>\n\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">4<\/div>\n  <div class=\"ax-step-body\"><strong>Go to Deals module settings<\/strong> Settings > Modules > Deals > Stage Probability. You will see default stages: Qualification, Value Proposition, Id. Decision Makers, Perception Analysis, Proposal\/Price Quote, Negotiation\/Review, Closed Won, Closed Lost.<\/div>\n<\/div>\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">5<\/div>\n  <div class=\"ax-step-body\"><strong>Customise for your business<\/strong> Replace the default stages with your actual sales process. For a typical Indian B2B services company: Lead Qualified > Demo Scheduled > Proposal Sent > Negotiation > Closed Won \/ Closed Lost. Set realistic probability percentages for each stage based on your historical conversion rates.<\/div>\n<\/div>\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">6<\/div>\n  <div class=\"ax-step-body\"><strong>Add custom fields to Deals<\/strong> Settings > Modules > Deals > Fields. Add fields specific to your business: &#8220;Decision Maker Name,&#8221; &#8220;Budget Range,&#8221; &#8220;Competitor Considered,&#8221; &#8220;Product\/Service Interested In,&#8221; &#8220;Expected Start Date.&#8221; These help you qualify and forecast better.<\/div>\n<\/div>\n\n<h2>Step 3: Configure Lead Capture<\/h2>\n\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">7<\/div>\n  <div class=\"ax-step-body\"><strong>Set up Lead Sources<\/strong> Go to Settings > Picklists > Lead Source. Customise the list to your actual sources: Website, Google Ads, Facebook\/Instagram, LinkedIn, Referral, Trade Show, Wh<a href=\"https:\/\/aaxonix.com\/resources\/zoho-recruit-ats-guide\/\">ats<\/a>App, Cold Call, Walk-In. Delete sources you don&#8217;t use, clutter confuses your team.<\/div>\n<\/div>\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">8<\/div>\n  <div class=\"ax-step-body\"><strong>Add website form integration<\/strong> Go to Leads > Webforms. Create a new web form with the fields you want (Name, Email, Phone, Company, Message). Zoho gives you a code snippet. Paste this into your website&#8217;s contact page. All form submissions now create leads automatically in CRM.<\/div>\n<\/div>\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">9<\/div>\n  <div class=\"ax-step-body\"><strong>Configure lead assignment<\/strong> Settings > Automation > Assignment Rules. Create a rule for Leads: &#8220;Assign new leads round-robin to: [list your sales reps].&#8221; This ensures every lead gets a rep assigned automatically, without the manager manually distributing every inquiry.<\/div>\n<\/div>\n\n<h2>Step 4: Connect Email and Calendar<\/h2>\n\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">10<\/div>\n  <div class=\"ax-step-body\"><strong>Connect your email<\/strong> Settings > Channels > Email. Connect your Gmail or Outlook\/Microsoft 365 account. Once connected, emails you send to CRM contacts from your email client are automatically logged in the contact&#8217;s activity feed. You can also send emails directly from CRM.<\/div>\n<\/div>\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">11<\/div>\n  <div class=\"ax-step-body\"><strong>Sync your calendar<\/strong> Settings > Channels > Calendar. Connect Google Calendar or Outlook Calendar. Meetings you schedule in CRM appear in your calendar. CRM meeting invites go to the contact&#8217;s email. Completed meetings are logged as activities on the record.<\/div>\n<\/div>\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">12<\/div>\n  <div class=\"ax-step-body\"><strong>Create <a href=\"https:\/\/aaxonix.com\/resources\/zoho-campaigns-email-marketing-india\">Zoho Campaigns for email marketing<\/a><\/strong> Settings > Email Templates. Create templates for your most common outreach: &#8220;Thanks for your inquiry,&#8221; &#8220;Meeting confirmation,&#8221; &#8220;Proposal follow-up.&#8221; Reps can send these with one click instead of writing from scratch each time.<\/div>\n<\/div>\n\n<h2>Step 5: Set Up Core Automation<\/h2>\n\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">13<\/div>\n  <div class=\"ax-step-body\"><strong>New lead welcome workflow<\/strong> Settings > Automation > <a href=\"https:\/\/aaxonix.com\/resources\/zoho-crm-automation-guide\">Zoho CRM Workflow and Automation guide<\/a> > New Rule for Leads. Trigger: Lead is created. Action 1: Send email to lead using &#8220;Thanks for your inquiry&#8221; template. Action 2: Create task &#8220;Call within 24 hours&#8221; assigned to lead owner. This runs automatically for every new lead.<\/div>\n<\/div>\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">14<\/div>\n  <div class=\"ax-step-body\"><strong>Deal stall alert workflow<\/strong> New Workflow Rule for Deals. Trigger: Record modified. Condition: Last modified date is more than 7 days ago AND stage is not &#8220;Closed Won&#8221; or &#8220;Closed Lost.&#8221; Action: Notify deal owner and their manager. This prevents deals from silently stalling in the pipeline.<\/div>\n<\/div>\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">15<\/div>\n  <div class=\"ax-step-body\"><strong>Lead conversion workflow<\/strong> When a lead is qualified, reps convert it to a Contact + Account + Deal in one click. Ensure the conversion field mapping is correct: Lead&#8217;s Company Name maps to Account Name, Lead&#8217;s phone maps to Contact phone, Lead Source maps to Deal Source. Check this under Leads module settings.<\/div>\n<\/div>\n\n<h2>Step 6: Import Your Existing Data<\/h2>\n\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">16<\/div>\n  <div class=\"ax-step-body\"><strong>Prepare your import file<\/strong> Download Zoho CRM&#8217;s lead import template (from Leads module > Import). Copy your existing lead\/prospect data from Excel into this template. Map your column headers to Zoho field names. Clean the data: remove duplicates, fix phone formats (+91XXXXXXXXXX), correct email domains.<\/div>\n<\/div>\n<div class=\"ax-step\">\n  <div class=\"ax-step-n\">17<\/div>\n  <div class=\"ax-step-body\"><strong>Import and validate<\/strong> Go to Leads > Import. Upload your file. Zoho shows a preview with field mapping. Review and fix any mismatches. After import, spot-check 20 records to ensure data came in correctly. Run a duplicate check immediately after import (Zoho has a built-in duplicate detector).<\/div>\n<\/div>\n\n<h2>Your First Deal: End-to-End in Zoho CRM<\/h2>\n<p>Here is how the complete flow works once set up:<\/p>\n<ol>\n  <li>Customer fills contact form on your website<\/li>\n  <li>Lead appears in Zoho CRM and is assigned to a rep automatically<\/li>\n  <li>Rep receives task notification: &#8220;Call within 24 hours&#8221;<\/li>\n  <li>Rep calls, qualifies, and converts lead to Contact + Deal<\/li>\n  <li>Deal created in pipeline at &#8220;Proposal Sent&#8221; stage<\/li>\n  <li>Rep sends proposal via email, logged in CRM automatically<\/li>\n  <li>Follow-up task auto-created for 3 days later<\/li>\n  <li>Customer accepts, rep moves deal to &#8220;Closed Won&#8221;<\/li>\n  <li>CRM triggers notification to accounts team to raise invoice in <a href=\"https:\/\/www.zoho.com\/books\/\" rel=\"noopener noreferrer\" target=\"_blank\">Zoho Books<\/a><\/li>\n  <li>Deal and revenue visible in management dashboard immediately<\/li>\n<\/ol>\n\n<h2>Frequently Asked Questions<\/h2>\n\n<h3>How long does it take for a sales rep to learn Zoho CRM?<\/h3>\n<p>A sales rep needs 2-4 hours of structured training to handle basic CRM tasks: creating leads, logging activities, moving deals, and sending emails from CRM. Full proficiency with automation and reporting takes 2-4 weeks of daily use.<\/p>\n\n<h3>Can we customize Zoho CRM for our industry-specific sales process?<\/h3>\n<p>Yes. Zoho CRM allows custom modules, custom fields, page layouts, and process (Blueprint) customisation. Real estate, healthcare, manufacturing, and education, all have different sales processes that can be configured in Zoho CRM. <a href=\"https:\/\/aaxonix.com\/contact.html\">Aaxonix<\/a> specialises in industry-specific Zoho CRM configuration.<\/p>\n\n<h3>Should we connect Zoho CRM to <a href=\"https:\/\/aaxonix.com\/products\/zoho-books\/\" class=\"sp-content-link\">Zoho Books accounting features<\/a> from day one?<\/h3>\n<p>If you are using Zoho Books for accounting, connecting it to Zoho CRM from day one is recommended. It enables: auto-creation of invoice from closed deal, contact syncing between CRM and Books, and payment status visible to sales team. The connection is configured in Settings > Integrations > Zoho Apps.<\/p>\n\n\n<div class=\"ax-note\"><strong>Related reading:<\/strong> <a href=\"https:\/\/aaxonix.com\/resources\/zoho-crm-automation-guide\">Workflows, Blueprints and Macros Explained<\/a> &nbsp;\u00b7&nbsp; <a href=\"https:\/\/aaxonix.com\/resources\/zoho-campaigns-email-marketing-india\">Zoho Campaigns Email Marketing Setup<\/a> &nbsp;\u00b7&nbsp; <a href=\"https:\/\/aaxonix.com\/resources\/zoho-crm-roi-6-months-india\">Zoho CRM ROI: What to Expect<\/a> &nbsp;\u00b7&nbsp; <a href=\"https:\/\/aaxonix.com\/resources\/zoho-implementation-checklist-india\">47-Task Go-Live Checklist<\/a><\/div>\n<div class=\"ax-verdict\"><strong>Bottom line:<\/strong> A properly set up Zoho CRM, with your pipeline stages, automation workflows, email integration, and lead capture, transforms your sales process from reactive to proactive. Follow these 17 steps in order and you will be capturing leads, tracking deals, and closing business in Zoho within a week.<\/div>\n\n<p>Aaxonix offers a guided Zoho CRM setup service for Indian businesses. <a href=\"https:\/\/aaxonix.com\/contact.html\">Contact us<\/a> to have your CRM configured correctly from day one, with training included.<\/p>\n<div style=\"background:#F0F6FF;border:1px solid #BFDBFE;border-left:3px solid #1E6FA8;border-radius:10px;padding:20px 24px;margin:40px 0\">\n<strong style=\"display:block;margin-bottom:10px;color:#0A1628\">Further Reading<\/strong>\n<ul style=\"margin:0;padding-left:20px;line-height:1.9\">\n<li><a href=\"https:\/\/aaxonix.com\/resources\/zoho-crm-integrations-india\">Zoho CRM Integrations for Indian Businesses<\/a><\/li>\n<li><a href=\"https:\/\/aaxonix.com\/resources\/zoho-crm-customization-guide-india\">Zoho CRM Customization Guide India<\/a><\/li>\n<li><a href=\"https:\/\/aaxonix.com\/resources\/zoho-crm-implementation-india-guide\">The Complete Zoho CRM Implementation Guide for India<\/a><\/li>\n<\/ul>\n<\/div>\n<div class=\"fr-box\"><strong>Also See:<\/strong><ul>\n<li><a href=\"https:\/\/aaxonix.com\/resources\/zoho-crm-lead-scoring-india\/\">Lead Scoring in Zoho CRM for Indian B2B Teams<\/a><\/li>\n<li><a href=\"https:\/\/aaxonix.com\/resources\/digital-sales-strategy-india\/\">Digital Sales Strategy for Indian Businesses<\/a><\/li>\n<li><a href=\"https:\/\/aaxonix.com\/resources\/zoho-crm-sales-reports-india\/\">Essential Sales Reports in Zoho CRM<\/a><\/li>\n<\/ul><\/div>\n<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"HowTo\",\n  \"name\": \"Zoho CRM Complete Setup Guide: From Zero to First Deal Closed\",\n  \"description\": \"How to set up Zoho CRM from scratch for an Indian business -- user setup, pipeline stages, lead sources, workflow rules, and first deal closed.\",\n  \"inLanguage\": \"en-IN\",\n  \"step\": [\n    {\n      \"@type\": \"HowToStep\",\n      \"name\": \"Step 1: Account and Organisation Setup\",\n      \"text\": \"1 Sign Up and Verify Go to zoho.com\/crm and sign up with your work email. Verify your email. Sign in to the CRM dashboard. You are in the default \\\"Free\\\" or \\\"Trial\\\" plan, you can configure and test everything before subscribing. 2 Company Profile Go to Settings > Company Details. Enter: Company Name,\"\n    },\n    {\n      \"@type\": \"HowToStep\",\n      \"name\": \"Step 2: Configure Your <a href=\"https:\/\/aaxonix.com\/resources\/zoho-crm-sales-pipeline-india\/\">Sales Pipeline<\/a>\",\n      \"text\": \"The pipeline is the heart of your CRM. Define the stages your deals move through from first contact to closed.\"\n    },\n    {\n      \"@type\": \"HowToStep\",\n      \"name\": \"Step 3: Configure Lead Capture\",\n      \"text\": \"7 Set up Lead Sources Go to Settings > Picklists > Lead Source. Customise the list to your actual sources: Website, Google Ads, Facebook\/Instagram, LinkedIn, Referral, Trade Show, WhatsApp, Cold Call, Walk-In. Delete sources you don't use, clutter confuses your team. 8 Add website form integration G\"\n    },\n    {\n      \"@type\": \"HowToStep\",\n      \"name\": \"Step 4: Connect Email and Calendar\",\n      \"text\": \"10 Connect your email Settings > Channels > Email. Connect your Gmail or Outlook\/Microsoft 365 account. Once connected, emails you send to CRM contacts from your email client are automatically logged in the contact's activity feed. You can also send emails directly from CRM. 11 Sync your calendar Se\"\n    },\n    {\n      \"@type\": \"HowToStep\",\n      \"name\": \"Step 5: Set Up Core Automation\",\n      \"text\": \"13 New lead welcome workflow Settings > Automation > Zoho CRM Workflow and Automation guide > New Rule for Leads. Trigger: Lead is created. Action 1: Send email to lead using \\\"Thanks for your inquiry\\\" template. Action 2: Create task \\\"Call within 24 hours\\\" assigned to lead owner. This runs automatica\"\n    },\n    {\n      \"@type\": \"HowToStep\",\n      \"name\": \"Step 6: Import Your Existing Data\",\n      \"text\": \"16 Prepare your import file Download Zoho CRM's lead import template (from Leads module > Import). Copy your existing lead\/prospect data from Excel into this template. Map your column headers to Zoho field names. Clean the data: remove duplicates, fix phone formats (+91XXXXXXXXXX), correct email dom\"\n    },\n    {\n      \"@type\": \"HowToStep\",\n      \"name\": \"Your First Deal: End-to-End in Zoho CRM\",\n      \"text\": \"Here is how the complete flow works once set up:\"\n    }\n  ]\n}\n<\/script>","protected":false},"excerpt":{"rendered":"<p>Step-by-step Zoho CRM setup guide for Indian businesses: account configuration, pipeline setup, automation, email integration, and closing your first deal.<\/p>\n","protected":false},"author":1,"featured_media":185,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[98,7,63,97,10],"class_list":["post-140","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-configuration","tag-india","tag-sales","tag-setup","tag-zoho-crm"],"_links":{"self":[{"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/posts\/140","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/comments?post=140"}],"version-history":[{"count":13,"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/posts\/140\/revisions"}],"predecessor-version":[{"id":1996,"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/posts\/140\/revisions\/1996"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/media\/185"}],"wp:attachment":[{"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/media?parent=140"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/categories?post=140"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/tags?post=140"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}