Key Result Areas define the core domains in which an employee is expected to deliver results. For a Sales Executive, KRAs might include Revenue Target Achievement, New Client Acquisition, and Customer Retention. For an HR Manager, KRAs might include Recruitment TAT, Employee Engagement Score, and Training Completion Rate.<\/p>\n
In Zoho People’s performance module, each employee’s appraisal is structured around their assigned KRAs. At the start of the cycle, targets are set for each KRA; at the end, actual performance against those targets is evaluated.<\/p>\n
Not all KRAs are equally important. You can assign a percentage weight to each KRA \u2014 Revenue Target Achievement might carry 50% weight, while Customer Retention carries 30% \u2014 so the final performance score reflects the relative importance of each area.<\/p>\n
A KRA is the broad area of responsibility. A KPI (Key Performance Indicator) is the specific, measurable metric used to evaluate performance within that KRA. For example, KRA = Revenue Growth; KPI = Quarterly revenue compared to target.<\/p>\n","protected":false},"excerpt":{"rendered":"
KRAs (Key Result Areas) in Zoho People are the primary areas of responsibility on which an employee’s performance is evaluated. Each KRA represents a major function or objective of the role, and targets are set against each KRA at the start of an appraisal cycle.<\/p>\n","protected":false},"template":"","meta":{"seo_title":"KRA (Key Result Areas) | Zoho Glossary | Aaxonix","seo_description":"KRAs (Key Result Areas) in Zoho People are the primary areas of responsibility on which an employee's performance is evaluated. Each KRA represents a major","seo_keyword":"KRA key result areas zoho people performance","seo_faqs":"","term_type":"","glossary_related":"","glossary_links":""},"glossary_category":[1251],"class_list":["post-4821","glossary","type-glossary","status-publish","hentry","glossary_category-zoho-people"],"_links":{"self":[{"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/glossary\/4821","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/types\/glossary"}],"wp:attachment":[{"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/media?parent=4821"}],"wp:term":[{"taxonomy":"glossary_category","embeddable":true,"href":"https:\/\/aaxonix.com\/resources\/wp-json\/wp\/v2\/glossary_category?post=4821"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}